Logo creation events agency
The objective of the project was to create a professional logo, memorable and adaptable to different communication media.
- Client
- Coralie Martin
- Year
- 2019
- Service
- Graphic Design · Logo
Contents
Overview
Design of a modern and impactful visual identity for an events agency wishing to strengthen its brand image and improve its visibility among its clients.
The challenge
The agency did not have a strong enough visual identity to reflect its professionalism and stand out in the events sector.
« The need was to create a modern, coherent and easily identifiable brand image. »
- Lack of professional visual identity
- Difficulty standing out from the competition
- Lack of graphic consistency
- Unmemorable branding
- Non-harmonized communication media
The solution provided
I designed a complete visual identity around a tailor-made logo designed to represent the dynamic, elegant and professional universe of the agency.
- 01Analysis of the brand universe
Study of the positioning, values and target of the agency in order to define a coherent artistic direction.
- 02Custom logo creation
Design of a modern and professional logo with several graphic proposals and visual research.
- 03Definition of the graphic charter
Selection of colors, typographies and graphic elements to guarantee visual consistency on all media.
- 04Variations of the logo
Creation of several versions of the logo adapted to print and digital uses.
- 05Optimization for different media
Preparation of high quality files for the web, social networks and printed communication media.
The result obtained
The project made it possible to create an elegant and professional visual identity, perfectly suited to the world of events. The new logo reinforces the credibility of the agency and offers a modern, coherent and easily identifiable image on all communication media.
- 100% personalized visual identity
- High quality vector logo
- Print and web versions
- Ready-to-use media
- Consistent graphic charter
- Modernized brand image
Testimonial
The logo perfectly matches the image we wanted to convey. The result is modern, professional and impactful. Visual identity brings real value to our communication.
Technical stack
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